Tag: "featured"

XERA(R) Advanced Analytics with Xmplar(TM) Custom Find Similar Featured in New White Paper

Reston, VA (PRWEB) January 18, 2013

iCONECT Development, LLC, a global market leader in producing cutting-edge, innovative eDiscovery software products and services for the legal industry released their latest white paper entitled, XERA Advanced Analytics with Xmplar Custom Find Similar Technology A Powerful New Way to Search and Find the Gotcha Document. Authored by Ian Campbell, iCONECT cofounder and Chief Business Development Officer, the article discusses the importance of finding crucial seed documents when conducting legal reviews and features Xmplar, a powerful new component in the XERA Review Platform Analytics feature set.

Xmplar Custom Find Similar functionality enables users to collaboratively create a customized perfect document to act as a model or exemplar, providing users with more control over conceptual search, resulting in fewer false positives and more specific search results. Coupled with XERA Advanced Analytics intelligent batching, threading and near duplicates features, Xmplar continues to set the precedent for innovation in the legal review industry.

Campbell states, Although the use of any technology is not a replacement for standard legal processes, it certainly has the ability to enhance those processes. Tools such as Xmplar are a shining example of truly innovative thinking that, when adopted and implemented properly, can enhance the process of review, reducing time and effort required in what was once a time consuming and expensive task. Finding that critical 'gotcha' document is a vital step in conducting effective and efficient legal reviews.

Read iCONECTs latest white paper at http://www.iconect.com/whitepaper/?wp=aa. To learn more about iCONECT, visit http://www.iconect.com and follow us on Twitter or LinkedIn. For additional XERA product information and interactive videos, please visit http://www.iconect.com/xera. Click here to schedule an XERA demo. Click here to reserve your free webinar seat for our Weekly XERA Demo every Wednesday at 1:00 PM EST.


iCONECT Development, LLC is a global market leader and the first to provide a combination of innovative eDiscovery software products, client support services and strategic partnership programs to empower litigation professionals within the legal industry to maximize financial returns, minimize costs and streamline processes.

As early innovators of eDiscovery review software since 1999, and with the recent release of its revolutionary web-based, XERA eDiscovery Review Platform, iCONECT continues to raise the bar for the advancement in new technologies through a genuine, consultative approach with legal service providers (LSPs), law firms, government agencies and corporations across multiple markets. iCONECTs worldwide corporate headquarters are based in Reston, VA (Washington, D.C.) with satellite offices in Los Angeles, California and London, Canada.

iCONECT and the iCONECT logo are trademarks or registered trademarks of iCONECT Development, LLC or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners.

Adwords Consultant: Free AdWords Campaign Examination by an

Have an AdWords Consultant Examine your AdWords Campaign and find out how to make your AdWords Campaign more Effective and How to Cut your AdWords Costs.

Google Adwords Consulting

Google Adwords Consulting

The key to success online lies on how huge is the traffic driven to one's site. In order to attract thousands, if not millions, of visitors on sites, there are a number of marketing strategies employed by online entrepreneurs. One of these strategies is called Pay Per Click Marketing. PPC marketing enables entrepreneurs to post ads on popular web pages and give an agreed amount everytime someone clicks on their ads. Although effective in many cases, PPC marketing does not make wonders at all times. But, there are techniques in order to unlock the secret of driving huge traffic to one's site. This secret is guaranteed by Google Adwords which is one of the most reputable PPC providers today. Google Adwords can let online marketers create their own ads at a price that is very pocket-friendly through which millions of visitors come clicking on the ads in just 10 minutes.

Good as it sounds, but Google Adwords is proven to be "treacherous" at first especially to non-smart marketers. However, to the intelligent entrepreneurs, Google Adwords is quite simply amazing as it has generated for them big bucks that come with huge traffic driven to their sites. The field for all marketers can actually be leveled by resorting to Google Adwords consulting. Going through Google Adwords Consulting will let you discover the insights that will ultimately become the saving grace of online entrepreneurs. Some important things to find out are the following:

Google system can help entrepreneurs generate huge traffic without spending much.
The difficulty of Google system is simply one of its assets that can ultimately help online entrepreneurs drive huge traffic to their sites. By simply understanding the system, it will become advantageous.
The method provided by Google for affiliate marketing is creating a buzz in the online word, however, it may not generate benefits to all marketers. There are strategies that will help entrepreneurs discover how to make the most out of Google's affiliate marketing method.

These things, when learned, become the tools through which online entrepreneurs can generate big bucks through PPC marketing. The main concept of PPC marketing is not that simple. With the subtlety and efficiency of Google Adwords, PPC marketing will turn out to be a very effective marketing strategy. With Google Adwords consulting, Google Adwords will become a good ally, instead of becoming a "treacherous" friend. It is simply the key to discover how Google can make a difference to millions of marketers.

For more facts related to Google Adwords consulting, visit the site www.youreasywebsolutions.com.

Adwords Tips for PPC Profitability – Part 1

Adwords Tips for PPC Profitability – Part 1

There are many PPC search engines to choose from both large and small concerning general and specific topics of interest. There are so many search engines some setup purely for shopping related websites others for business, travel, hobby related and practically any other topic of user interest.

However, if you are interested in making money online the Adwords tip of the day is don’t go past Google. Their Adwords program is without doubt the most sophisticated advertising platform obtainable today. Others are also there, but if you can work with Adwords you can work within any platform.

Adwords offers may features and benefits that place them at number one on the search engine list. They have an extremely efficient system that will bring in hordes of highly targeted traffic to your product or service. You can select highly specific keywords, make complex changes to your ad copy and sales presentation, research test and track your campaigns quickly. With the right Adwords tips it is a terrific method to generate huge sums of money and profit online.

Adwords tips used by professional advertisers must be adopted if you want to run a profitable campaign. Some Adwords tips will assist in improving your click through rate, while other Adwords tips will help your ad copy hit the spot. This article can only cover a few simple concepts but for a complete list refer to “The Adwords Navigator Adwords Tips Manual” by Paul Goodwyn.

Following any the of the Adwords tips below becomes an extremely powerful way to locate a highly targeted class of visitor. You want this type of visitor because they are buyers not tire kickers resulting in an increase to your traffic and bottom line profits.

Adwords Tips 1
Always target your campaign to the right market. For example, if you have a fresh bread shop there would not be any point in setting up a general campaign that targets all countries. Your first priority would be to concentrate on your local market, so use geo targeting.

This Adwords tip can be applied in many other ways when setting up your campaign. To start with be aware to target your visitor correctly. You can achieve this at the keyword, adcopy, landing page, subgroup, niche and market level. This Adwords tip is always overlooked not only by beginner and intermediate marketers, but also by so called experts that write on this subject.

Adwords Tips 2
There are so many variables that interact with one another that can affect your bottom line results when using PPC marketing, yet without doubt the most important is your keyword selection. The next Adwords tip is that if you want a profitable campaign never select keywords whimsically. Find very targeted keywords for your product this will bring in good buying traffic.

The best product in the world will not sell if you present it to the wrong type of buyer. For example, if you love Hawaiian shirts and sincerely believe the world would be a better place if everyone wore one, well… fine! But, don’t waste your time trying to sell them to Eskimo’s. Similarly, if you are a butcher don’t waste money trying to convince vegetarians on your local commune to buy a steak. Got the idea!

Your keyword selection is critical and will have a great influence on your success or failure. Highly targeted keywords have the effect of putting your ad copy in front of the right type of person while, at the same time improving the standing of your campaign in the robotic eyes of the search engines.

To take this Adwords tip further, follow the old adage not to put all your eggs in one basket needs to be applied. This is critical and probably the biggest mistake new marketers make. One ad group packed full of keywords will not bring in enough visitors. You may think you have covered all the possibilities but Google Adwords doesn’t work like that.

Adwords will find a few keywords that are suitable for your ad and as their quality score grows the rest of the keywords practically don’t exist anymore and will not perform. So the Adwords tips advice here is to not attempt to have one ad try to do the work for all your keywords. Ads should be designed to reflect the variegated qualities of your product or service.

To keep the length of this article to a reasonable size we will look at more Adwords tips in Part 2. Keep a look-out for “Adwords Tips For PPC Profitability - Part 2” where we will cover some over-looked tips that will generate 00’s of dollars for your pay per click campaigns.

For more detailed Adwords tips information regarding how to generate highly targeted traffic to your websites, both free and paid, and how to organize your keywords, ad groups and locate negative keywords to ward-off unnecessary impressions and clicks, reduce your costs to make money marketing the way professionals do, click this link for more information http://www.AdwordsNavigator.com/adwords-tips.htm

Paul Goodwyn is a well know marketing Professional who has written the world's number one acclaimed e-Book for optimizing Adwords, "The Adwords Navigator Manual".

Paul is the Founder and CEO of Adwords Navigator PPC Marketing, offering Google Adwords pay per click advertising, management, account set up, affiliate training, professional marketing consultancy services, keyword and ad copy research and analysis strategies. For more information please go to:

Adwords Navigator Home
Or Adwords Navigator Blog

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Social Media 101: Tactics and Tips to Develop Your Business Online

Social Media 101: Tactics and Tips to Develop Your Business Online

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100 ways to tap into social media for a more profitable businessIn Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a single, comprehensive business guide to social media.You'll learn how to cultivate profitable online rela

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Using Google AdWords and AdSense

Using Google AdWords and AdSense

Designed to help new users master Google AdWords and AdSense quickly, this book starts with a concise, friendly, straight-to-the-point guide. It is fully integrated with an unprecedented collection of online learning resources.
List Price: 24.99
Price: 15.54

Any good traffic generation secrets?

Question by Elwood H: Any good traffic generation secrets?
Is any one out there having any success with traffic generation strategies? Links to any good program would be appreciated.

Best answer:

Answer by imisidro
Getting traffic is a combination of a lot of things. The key to success is to create great content that visitors want to use, search engines will love and other websites will naturally link to. Of course, it's easier said than done.

You can use pay per click advertising in the search engines to reach audiences looking for your products. You can use Google Adwords http://www.google.com/adwords or Yahoo http://searchmarketing.yahoo.com

Here are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible:

1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.

2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more - that's additional traffic that you get for FREE!

Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/
Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml
CGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/
Hostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html

3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.

If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm

4. Send out press releases. While outfits charge as much as $ 650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News.


5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.

Here is a comprehensive list of where to submit your articles http://answers.yahoo.com/question/;_ylt=AhzreGmnCUicOoyedqypscUjzKIX?qid=1006022407481

6. Post a link to your site for free where it is allowed (always read the Terms of Use). Examples are:

Craigslist http://www.craigslist.com
Google Base http://base.google.com
Classifieds for Free http://www.classifiedsforfree.com/...
Text Link Exchange http://www.txtswap.com/
Recycler.com http://www.recycler.com/
Yahoo Classifieds http://classifieds.yahoo.com/
US Free Ads http://www.usfreeads.com/

What do you think? Answer below!